Client: California Wineries

 

Branding, Copywriting

 

La Pitchoune is a family owned winery that blends old-world style with new-world innovation. To stand out in an industry fraught with clichés–both visual and verbal–it was essential that the La Pitchoune brand reflect a modern take on an age-old art. The sophistication and simplicity of the voice and design mirror the qualities of the wine itself.

 

Harris Tesla: Label Copy

Mia Nipone: Label Copy

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